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BUSINESS STUDENTS SEE L’ORÉAL AS IDEAL EMPLOYER
Top companies want to hire top graduates… and top graduates want to join top companies. Every year, two international surveys poll business students—tomorrow’s managers—to find out who they would really like to work for and why. Once again, L’Oréal comes out in the lead.
2005 European Student Barometer Puts L’Oréal in the Lead In the largest jobs and careers survey ever carried out in Europe, the 2005 European Student Barometer, L’Oréal tied with the BMW Group for first place, both companies coming out on top with 15.9 points. Results were based on a survey of 22,000 students in France, Germany, Italy, Spain, Switzerland, the Netherlands, Norway, Sweden, Finland, Denmark and the United Kingdom. Trendence conducts its survey online and results are statistically weighted according to the size of the economies of the countries involved.
Trendence, the company that launched the European Student Barometer, firmly believes that companies who want top-quality employees tomorrow must get a head start by cultivating the right image with the students of today. Their study shows that future graduates are looking for “job generosity”: They aim for positions where the work itself is attractive, for companies that provide advancement opportunities and continuing education opportunities, a high level of independence and responsibility and colleagues that are helpful and considerate.
L’Oreal: The Right Opportunities
According to the 2005 Pan-European Edition of the Universum Graduate Survey, French business students ranked L’Oréal the number one company to work for, and the international cosmetics group came in a very close second with European business students. L’Oréal chalked up 14.79 points to McKinsey’s 14.94. L’Oréal was number one last year and has consistently been among the most popular firms since the survey was begun in 1995. This year’s survey clearly shows that what’s most important to graduates is working for a company where they will have the chance to work in different countries. Flexible working hours, managerial responsibility and salary were other priorities. Conducted by Universum Communications, the 2005 Pan European Edition of the Universum Graduate Survey polled more than 15,000 students—5,219 business majors, 5,101 engineering or sciences majors, and 4,092 with combined majors in engineering and business—from 100 prestigious schools in Europe.
Top companies want to hire top graduates… and top graduates want to join top companies. Every year, two international surveys poll business students—tomorrow’s managers—to find out who they would really like to work for and why. Once again, L’Oréal comes out in the lead.
2005 European Student Barometer Puts L’Oréal in the Lead In the largest jobs and careers survey ever carried out in Europe, the 2005 European Student Barometer, L’Oréal tied with the BMW Group for first place, both companies coming out on top with 15.9 points. Results were based on a survey of 22,000 students in France, Germany, Italy, Spain, Switzerland, the Netherlands, Norway, Sweden, Finland, Denmark and the United Kingdom. Trendence conducts its survey online and results are statistically weighted according to the size of the economies of the countries involved.
Trendence, the company that launched the European Student Barometer, firmly believes that companies who want top-quality employees tomorrow must get a head start by cultivating the right image with the students of today. Their study shows that future graduates are looking for “job generosity”: They aim for positions where the work itself is attractive, for companies that provide advancement opportunities and continuing education opportunities, a high level of independence and responsibility and colleagues that are helpful and considerate.
L’Oreal: The Right Opportunities
According to the 2005 Pan-European Edition of the Universum Graduate Survey, French business students ranked L’Oréal the number one company to work for, and the international cosmetics group came in a very close second with European business students. L’Oréal chalked up 14.79 points to McKinsey’s 14.94. L’Oréal was number one last year and has consistently been among the most popular firms since the survey was begun in 1995. This year’s survey clearly shows that what’s most important to graduates is working for a company where they will have the chance to work in different countries. Flexible working hours, managerial responsibility and salary were other priorities. Conducted by Universum Communications, the 2005 Pan European Edition of the Universum Graduate Survey polled more than 15,000 students—5,219 business majors, 5,101 engineering or sciences majors, and 4,092 with combined majors in engineering and business—from 100 prestigious schools in Europe.
