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L'Oréal USA: News

Beauty Science & Technology

Research | Brands

L’Oréal unveils Perso, an AI-powered at-home system

L’Oréal today unveiled Perso, an AI-powered at-home system that represents the ultimate in beauty personalization. Developed by the L’Oréal Technology Incubator, Perso's sleek device, which stands 6.5 inches high and weighs just over one pound, features a streamlined four-step process
Research

SkinCeuticals CUSTOM D.O.S.E has been named a top innovation of 2019

SkinCeuticals CUSTOM D.O.S.E has been named a top innovation of 2019 according to TIME, which has included the personalized skincare technology on its annual list of the 100 Best Inventions.

2019 Women in Digital Next Generation Award Winners

Beauty Tech | Brands

L'Oréal launches La Roche-Posay My Skin Track UV — the first battery-free wearable sun safety sensor — in the U.S.