« 20 YEARS OF TURNING IDEAS INTO PRODUCTS »
L’OréalBrandstorm, the longest-running global marketing competition, is a unique opportunity for students from L’Oréal’s partner universities across the world to take on the role of an International Brand Manager by working on one of L’Oréal’s global brands.
As it celebrates the 20th edition, L’Oréal challenges the most innovative students with the right business flair to create for a beautiful world.
More from this topic
Looking back on the first Innovation Games final
The first final of the business game organized by the Talent Acquisition Team of L’Oréal Research & Innovation took place on July 12, 2018: the Innovation Games. Over 100 students, from all kinds of different backgrounds, gathered in teams to invent the future of beauty.
Teamwork, and a champion culture: When L’Oréal stages its own World Cup
In June, when France’s national soccer team began a journey that would lead it to becoming the world champion, another kind of World Cup was being held in Milan for more than 450 L’Oréal employees from 16 countries. One championship for soccer, and another for volleyball, were being played out as a perfect expression of the Group and its values - team spirit and a “champion culture”.
Brandstorm 2018: a record edition
The hard work and creativity of our teams from the Netherlands, India, and Singapore were rewarded in the 2018 final of Brandstorm, the student competition organized by L’Oréal.
Here’s a look back at a unique edition of an event that’s dedicated to innovation and marketing.