AGE FITNESS ADVANCED: the new anti-aging care by Biotherm Homme


In 2014, Biotherm Homme, the n°1 selective men’s skincare brand, builds on its anti-aging expertise and launches its new care: Age Fitness Advanced.

Aside from the natural biological aging process, skin is daily subject to aggressions which contribute to premature skin aging (pollution, lack of sleep, stress emotions, UV rays and smoking). Enriched with micro-algae complex, this active anti-aging care delivers 12-hours antioxidant protection to protect the skin against future damage while simultaneously targeting the very 1st signs of aging. The result? Skin looks firmer, smoother and more toned.
To embody this new range, the brand called upon its brand ambassador Bixente Lizarazu, football world champion, sport journalist, surfer and ocean lover, as well as the actor Eddie Peng in Asia.