Lebanon celebrates the 1st anniversary of Beauty for a Better Life Program
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beauty for a better life liban

Beauty has the power to change lives

Recently, the L'Oréal Foundation, in partnership with SOS Children’s Villages, launched its “Beauty for a Better Life” educational program in Lebanon under the patronage of his Excellence Mr. Elias Abou Bou Saab, Lebanese Minister of Education and Higher Education and in the presence of the beneficiaries of the program.

The inaugural ceremony was opened by Mrs. Afifa Arsanios, President of the board of SOS Children’s Villages Lebanon, who praised the pioneering nature of this partnership between the private sector and non-governmental organizations;“an initiative that creates new opportunities for young people, helping them enhance their potentials and build their self-confidence. SOS looks forward to more collaborations with L’Oreal Levant and more engagement on a wider scale of socially responsible activities to reach new beneficiaries in Lebanon and to provide them with a better life through a beauty métier.“

“Beauty for a Better Life” is the first free institute for beauty professional training entirely dedicated to underprivileged communities in Lebanon. This training gives the beneficiaries a chance at success and opens doors for job opportunities not only in Lebanon, but also in other countries of the region, where Lebanese hairdressers are often trusted as the trend setters for hair and make up for women in the Arab world.

«”Beauty for a Better Life” program in Lebanon is designed to extend utmost support to SOS youth and other adolescents who have experienced different kinds of problems in their families or their societies as a whole. The theoretical and practical trainings are at the same time motivating and diploma awarding; this allows youth to be fully functional and promptly fit both at a social and professional level. After having finished their training, they can become financially independent and support their families”, explains Malek Bekdache, General Manager of L’Oréal Levant. “We are confident that our collaboration with SOS Children’s Villages in Lebanon will lead us to fruitful results”, he concluded.

In fact, 12 young adults completed successfully the first training session; 7 among them secured job already and became financially independent and the other 5 are currently intern within Matrix saloons. After a successful first session, the center is currently training another 12 young adults who are passionate about beauty métiers and who are willing to learn the essence of this profession.
Sara Ravella, Chief Executive Officer of the L’Oréal Foundation visited the Beauty for a Better Life education center, during her visit to Lebanon last October and spent some quality time with the center beneficiaries and with our partners SOS Children's villages .

Future training sessions at the Beauty for a Better Life Center in Beirut will soon include makeup and skin care courses in order to allow a greater number of students to benefit from this initiative and to gain a larger set of professional skills.
Yet another time, L’Oreal proves that with strategic partners and a solid philanthropic program, that beauty has the power to change lives!



Beauty has the power to change lives

Recently, the L'Oréal Foundation, in partnership with SOS Children’s Villages, launched its “Beauty for a Better Life” educational program in Lebanon under the patronage of his Excellence Mr. Elias Abou Bou Saab, Lebanese Minister of Education and Higher Education and in the presence of the beneficiaries of the program.

The inaugural ceremony was opened by Mrs. Afifa Arsanios, President of the board of SOS Children’s Villages Lebanon, who praised the pioneering nature of this partnership between the private sector and non-governmental organizations;“an initiative that creates new opportunities for young people, helping them enhance their potentials and build their self-confidence. SOS looks forward to more collaborations with L’Oreal Levant and more engagement on a wider scale of socially responsible activities to reach new beneficiaries in Lebanon and to provide them with a better life through a beauty métier.“

“Beauty for a Better Life” is the first free institute for beauty professional training entirely dedicated to underprivileged communities in Lebanon. This training gives the beneficiaries a chance at success and opens doors for job opportunities not only in Lebanon, but also in other countries of the region, where Lebanese hairdressers are often trusted as the trend setters for hair and make up for women in the Arab world.

«”Beauty for a Better Life” program in Lebanon is designed to extend utmost support to SOS youth and other adolescents who have experienced different kinds of problems in their families or their societies as a whole. The theoretical and practical trainings are at the same time motivating and diploma awarding; this allows youth to be fully functional and promptly fit both at a social and professional level. After having finished their training, they can become financially independent and support their families”, explains Malek Bekdache, General Manager of L’Oréal Levant. “We are confident that our collaboration with SOS Children’s Villages in Lebanon will lead us to fruitful results”, he concluded.

In fact, 12 young adults completed successfully the first training session; 7 among them secured job already and became financially independent and the other 5 are currently intern within Matrix saloons. After a successful first session, the center is currently training another 12 young adults who are passionate about beauty métiers and who are willing to learn the essence of this profession.
Sara Ravella, Chief Executive Officer of the L’Oréal Foundation visited the Beauty for a Better Life education center, during her visit to Lebanon last October and spent some quality time with the center beneficiaries and with our partners SOS Children's villages .

Future training sessions at the Beauty for a Better Life Center in Beirut will soon include makeup and skin care courses in order to allow a greater number of students to benefit from this initiative and to gain a larger set of professional skills.
Yet another time, L’Oreal proves that with strategic partners and a solid philanthropic program, that beauty has the power to change lives!


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