Wwd Beauty Biz Top 100: L’Oréal Ranked # 1 Group




Each year, the WWD Beauty Biz Top 100 releases its coveted list of the world's top beauty companies. Firms are ranked by beauty sales for the calendar year, and for 2009, L'Oréal ranked #1 once again, ahead of Procter & Gamble, Unilever, Estée Lauder and Avon...




Each year, the WWD Beauty Biz Top 100 releases its coveted list of the world's top beauty companies. Firms are ranked by beauty sales for the calendar year, and for 2009, L'Oréal ranked #1 once again, ahead of Procter & Gamble, Unilever, Estée Lauder and Avon.

With more than 100 years of experience in the beauty industry, L'Oréal reported 2009 consolidated sales of €17.5 billion. Over the years, the Group has developed a diverse and complementary portfolio of 23 international brands(1), sold in 130 countries.

L'Oréal's international brands today include L’Oréal Professionnel, Redken, Kerastase, Matrix, L’Oréal Paris, Garnier, Maybelline New York, SoftSheen-Carson, Lancôme, Giorgio Armani, Yves Saint Laurent, Biotherm, Ralph Lauren, Kiehl’s, Shu Uemura, Helena Rubinstein, Cacharel, Diesel, Vichy, La Roche-Posay, SkinCeuticals, Innéov and The Body Shop.

Over the next decade, L’Oréal’s main objective is to double its customer base by targeting 1 billion new consumers, particularly in emerging markets. One way to achieve this is by concentrating on high value-added worldwide innovations at accessible prices, opening up new product categories and accelerating international expansion.


Note:

With a circulation of 75,000, made up of qualified subscribers and key beauty industry decisionmakers, WWD Beauty Biz delivers authoritative, in-depth coverage of the key issues impacting the global beauty marketplace.WWD Beauty Biz is recognized as the definitive source for beauty industry insiders and influencers, retail executives, financial experts and the media.



Contacts at L'ORÉAL (Switchboard: +33 1 47 56 70 00)

Journalists

Mrs. Stephanie CARSON-PARKER
Tel: +33 1 47 76 71
scarsonparker@dgc.loreal.com


(1) International brands with annual sales of more than 50 million euros.