The 1st Diversity Charter in Morocco underlines the commitment of organizations to ensure the promotion and respect of diversity in the workforce. By signing this charter, these companies commit to fighting against all forms of discrimination and to establish a strategy in favor of inclusion and diversity.
Managing diversity is a strategic lever for organizations to enhance social corporate responsibility towards employees, partners, consumers and the communities around them. Leveraging diversity helps companies become more effective, more innovative and aligned with the societies they operate in.
A number of companies in Morocco currently work to promote diversity. Today, a number of them have decided to unite to help advance the topic of Diversity in all its forms, both collectively and within their own organizations.
This determination is represented by this Charter that voluntarily engages companies to take concrete diversity actions for the benefit of their employees.
This June 9th, a group of leading companies signed the 1st Diversity Charter in Morocco.
ACCORHOTELS : Antoine GUEGO, CEO AccorHotels Africa and Indian Ocean
BMCI : Rachid MARRAKCHI, CEO
BYMARO : Ali BENCHEQROUN, CEO
CENTRALE DANONE : Didier LAMBLIN, CEO
JONES LANG LASALLE : Fabrice LEGER, CEO
L’OREAL MAROC : Philippe RAFFRAY, Managing Director
MEDITEL : Taieb BELKAHIA, CEO
NESTLE : Rachid KHATTATE, Human Resources Director Maghreb
SMT : Mohamed EL ABASSI, General Secretary and President of SMT Foundation
SODEXO : Mouna Fassi DAOUDI, CEO
TOTAL : Arnaud LE FOLL, CEO
WEBHELP : Philippe BROUTIN, CEO
Factor of progress for organizations and beneficial for communities in Morocco, the signing of a Diversity charter helps to develop corporate social responsibility towards company stakeholders.
These national and multinational companies, the first to sign the Charter, have chosen to focus above all on competences and valorizing differences. This group of companies will actively promote their initiative to encourage other companies in Morocco to sign the Charter.
Understanding that a diversified workforce is a key success factor, these companies have taken a series of commitments to promote pluralism and to seek out diversity in recruitment and in career development. A Diversity Club will be established before the end of 2016. Its main mission will be to ensure compliance to and the sustainability of the Charter, and to develop a dialogue with all parties on the subjects inherent to Diversity.
Under the Charter, the signatory companies agree to :
1.Integrate diversity as one of the priorities of the company.
2.Raise awareness on non-discrimination and diversity issues among top management and staff involved in recruitment, training and career development and to educate them in these matters.
3.Respect and promote the application of all aspects of the principle of non-discrimination at every stage of the human resources management, in particular in the recruitment, training, promotion and career development of employees.
4.Endeavour to reflect the diversity of the Moroccan society in all its forms, at every level of the workforce.
5.Communicate to all employees and encourage their adhesion and commitment in favor of non-discrimination and diversity.
6.Make the development and implementation of the diversity policy a subject of dialogue with the employee representatives.
7.Insert a chapter in the annual report or in absence, a social reporting, describing commitments to non-discrimination and diversity: actions implemented practices and the results achieved.