In 2015, L’Oréal Paris launched two silicone-free anti-dandruff shampoos in China: AD SH-Extra Fresh and AD SH-Extra Moist. Their special formula provides a pioneering breakthrough by offering outstanding performance while achieving a water-footprint reduction of more than 80% compared with the average for other shampoos in the same category.
- All The Brands
- Reducing the environmental footprint of our formulas
- Respecting biodiversity
- Optimising packaging
- Achieving “zero deforestation”