The business game "REVEAL by L’Oréal" won gold with the Top Com d’Or in the 2011 Top Com Corporate Business Awards.
For each of the 39 categories, clustered in 8 sections (Communication Strategy, Campaign, PR, Sponsorship, Marketing, Design, Publishing, Digital/Multimedia), a jury of 60 experts and professors in communication and management selected the best campaigns.
At its 14th edition of Top Com Corporate Business, L’Oréal was rewarded with gold (TOP COM D’OR) for the new online business game, « REVEAL by L’Oréal », for the section Digital/Multimedia, category "Site Dedicated".
"REVEAL by L’Oréal" is the lastest innovation of L’Oréal in terms of business games and it has been created to help Gen Y students and graduates define their professional preferences and to explore their suitability for different types of career within L’Oréal. In a Web 2.0 world where virtual and real lives are mixed, each participant is invited to reveal his/her talents while tackling the L’Oréal company culture.
Visit REVEAL website on reveal-thegame.com