Our Group’s history in Greece goes back to 1937, when the first L’Oréal products appeared on the market, via selected distributors.
L’Oreal Hellas, the subsidiary of the L’Oreal Group in Greece, is based in Athens since 1970 and there are now more than 720 people in our teams.
At L’Oréal, we care for animal welfare and we do not test on animals. We are for beauty with no animal testing.
Since 1989, 14 years before the "EU" regulations required us to do so, we have not tested the safety of our products on animals.
Because we care about animal welfare, over 40 years ago, L’Oréal pioneered the development of human reconstructed skin that can be used to evaluate how cosmetic ingredients and products behave on human skin.