L'Oréal Romania

L'Oréal Romania

With its unique portfolio of 22 international brands, L’Oréal Romania is the leader in the local cosmetics market.

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Founded in 1997, L’Oréal Romania is our country’s #1 beauty company, with 22 brands being distributed. 

Since opening our first Kiehl’s store in 2015, we now have a total of 23 own-brand boutiques between Kiehl’s, NYX Professional Make-Up, Atelier Cologne and Armani Beauty.

Our aim is to provide our customers with the best of innovation in terms of quality, efficacy and safety in each category of cosmetics: haircare, hair color, skincare, make-up, fragrances.

At the same time, we seek to care for the environment and to make a positive impact on the communities where we are present.

At L’Oréal, we care for animal welfare and we do not test on animals. We are for a world without animal testing.

Since 1989, 14 years before the "EU" regulations required us to do so, we have not tested the safety of our products on animals.
Because we care about animal welfare, over 40 years ago, L’Oréal pioneered the development of human reconstructed skin that can be used to evaluate how cosmetic ingredients and products behave on human skin.

Find out more about non-animal methods

1997

the year we set up in Romania

22

brands available in Romania

#1

beauty company in Romania

23

own-brand boutiques

Contact us

Romania contact

 

L'Oréal Romania Office address:
Calea Floreasca nr. 169A
Building A, 6th floor, sector 1, 014430, Bucharest, Romania

Consumer relations:
+4021 204 00 00
[email protected]

Media relations:
+4021 204 00 00
[email protected]

Human Resources:
+4021 204 00 00
[email protected]