L'Oréal South Africa

L'Oréal South Africa

L’Oréal South Africa is the group’s largest subsidiary in Africa and is located in Johannesburg.

Join us!

Discover L'Oréal Group

L’Oréal has set itself the mission of offering all women and men worldwide the best of cosmetics innovation in terms of quality, efficacy and safety. Here is a close-up on the Group’s latest stories.

L’Oréal South Africa, based in Johannesburg, was established in the country in 1963.

We now market and distribute 29 brands (including Dark & Lovely, Maybelline, Mixa, Yves Saint Laurent, Kiehl’s, Lancôme, Vichy, La Roche Posay, and Mizani) within four divisions, namely Consumer Products, Professional Products, L’Oréal Luxe, and Active Cosmetics.

Our manufacturing plant, located in Midrand, is responsible for the production of African Beauty Brands and select Garnier, L’Oréal Elvive and Mixa products that are exported throughout Africa.

Our goal is to address all of our customer’s needs in their infinite diversity. That’s why our R&I Centre in sub-Saharan Africa focuses on developing beauty innovations that are tailored for the African consumer.

Our 680 employees also embrace the L’Oréal sustainability program, Sharing Beauty with All, as we know that together we can make a difference where it really matters and in 2013, our CEO made a strong commitment to ensuring that 100% of our products would have a positive societal and environmental impact by 2020.




Research & Innovation centre



Discover Our Latest Stories

Keep up to date on all the latest L’Oréal South Africa news. Discover more about our brands, results, CSR initiatives and opportunities at L’Oréal

Contact us

Office address: L'Oréal South Africa, Building 17 The Woodlands Office Park, Woodlands Drive, Woodmead, Johannesburg 2191

Local number: +27 (0)11 286 0700 

General and Media Enquiries: commsza@loreal.com

Sponsorship requests: sponsorshipza@loreal.com


Consumer enquiries