L’Oréal Benelux has been dedicated to beauty for over 100 years, with more than 938 employees and 36 brands in 4 divisions.
The Benelux countries have a long history with L'Oréal products. In the Netherlands, Richard Wernekinck & CO started selling the products developed by Eugène Schueller as early as 1913, and Fernand Lefèbvre launched them in Belgium in 1927. With our unique portfolio of more than 36 brands distributed in the Benelux, we are present in all distribution channels, including large-scale distribution, perfumeries, pharmacies, hair salons, our own points of sale and e-commerce. Technological innovation and sustainability play a central role in the development of our business. At L'Oréal Benelux, we apply the groups values to our daily work. We share our passion for what we do by being innovative, entrepreneurial and always open-minded. Together, these values create an environment that promotes well-being at work and focuses on personal development.
Jean-Baptiste Dalle
L’Oréal Benelux Country Manager
He joined L’Oréal Group in the USA in 1996, in the Marketing team of L’Oréal Paris. Between then and now he has had an impressive international journey at the Group taking on roles within the Consumer Products Division in France, The Netherlands, Spain and Latin America.
After already spending 5 years at L’Oréal Netherlands as General Manager for the Consumer Products Division in the past, Jean-Baptiste closed the circle and came back to The Benelux to lead the L’Oréal Benelux hub with offices in Hoofddorp and Brussels.
“L'Oréal Group is in my DNA. I love the culture of the company: the diversity and entrepreneurial spirit of its people, the digital mindset and certainly its vision and dedication towards sustainability. I am happy to be back in the Benelux.”
Jean-Baptiste Dalle
L’Oréal Benelux Country Manager
Jean-Baptiste Dalle became Country Manager of L’Oréal Benelux in February 2024.
He joined L’Oréal Group in the USA in 1996, in the Marketing team of L’Oréal Paris. Between then and now he has had an impressive international journey at the Group taking on roles within the Consumer Products Division in France, The Netherlands, Spain and Latin America.
After already spending 5 years at L’Oréal Netherlands as General Manager for the Consumer Products Division in the past, Jean-Baptiste closed the circle and came back to The Benelux to lead the L’Oréal Benelux hub with offices in Hoofddorp and Brussels.
“L'Oréal Group is in my DNA. I love the culture of the company: the diversity and entrepreneurial spirit of its people, the digital mindset and certainly its vision and dedication towards sustainability. I am happy to be back in the Benelux.”
1927
the year we set up in Belgium
800
employees in Belgium
206
million of units produced
40
brands available in Belgium
Contact us
Consumer Enquiries
For comments, advice and enquiries regarding L’Oréal products, please contact the Consumer Care FR - [email protected] Or Consumer Care NL - [email protected]
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Corporate and Public Affairs Enquiries
Corporate Affairs: Coco Aarts: [email protected]
HR: To apply for any position, advertised or not, you need to submit your CV via our career platform, not via email or post. Please visit the careers section here.
For internal applicants, please contact your HR manager.