L'Oréal Group

Open Innovation

Creating the future through technology and partnership

Focus On Fuelling Innovation, Sharing Expertise

“Saisir ce qui commence” - seizing what is starting is a fundamental part of our culture. We embraces and nurtures innovation. We’re major investors in facilities and programs designed to attract and develop tomorrow’s beauty talent. Whether it’s running competitions for students to solve an industry challenge, partnering with incubators or co-creating with innovative start-ups and tech partners, we lead innovation.

The importance of Open Innovation

Read more about partnership & startups

We want to spot, partner and support beauty and tech startups that can transform the way we interact with you. Our Open Innovation teams are on a constant lookout and quest for the next beauty tech startups and technologies through our partnerships with incubators, accelerators, investment funds - Founders Factory, Station F, Partech, Cathay among others. To support this strategy L’Oréal also launched a Corporate Venture Fund BOLD. We share our expertise in product development, R&I, operations and marketing. We learn about new technology and agility. We establish lasting connections. Together, we build a new generation of beauty products, devices and digital services. Together, we can better cater to our customers around the world. Together we invent the future fo beauty.

2 500+

international startups screened


proofs of concept launched


startups accelerated at STATION F since 2018

Science and Technologies
L’Oréal Partners with Station F