L'Oréal Group : Press Releases

L’Oréal announces a new, multi-brand beauty partnership with Ready Player Me, the leading cross-game avatar platform for the metaverse. Two of the Group’s leading brands, Maybelline New York and L’Oréal Professionnel premier exclusive makeup and hair styles for avatar creation on Ready Player Me that can be used on more than 4,000 platforms and apps worldwide.

L’Oréal today announced that Colorsonic earned the designation as one of the TIME 2022 Best Inventions. The lightweight, handheld device uses an innovative, mess-free process to mix hair color and apply it evenly, delivering consistent hair color results for consumers at home. It will be honored in the beauty tech category.

For the second year in a row, L'Oréal took the 5th place in the Universum global ranking of business students’ favorite companies, thereby positioning the Group as the n°1 European company.

In today’s world, youth unemployment represents a mounting global concern. 46% of Gen Z are waiting for companies to help them develop their skills, and just 39% feel prepared for the future. The most important and concrete way students expect employers to support them is by providing them with knowledge, courses and training.

L’Oréal signed an agreement to acquire Skinbetter Science, a physician-dispensed American skincare brand backed by cutting-edge, dermatological science, combining patented efficacious ingredients with luxurious sensorial textures.

L’Oréal Group Chairman, Jean-Paul Agon, received the 2022 Appeal of Conscience Award presented by the Appeal of Conscience Foundation, an interfaith organization dedicated to religious freedom and human rights.

Appeal of Conscience Foundation, an interfaith organization dedicated to religious freedom and human rights and its President and Founder Rabbi Arthur Schneier, will present the 2022 Appeal of Conscience Award to Robert Kraft, founder, Chairman and CEO of the Kraft Group, and Jean-Paul Agon, Chairman of the L’Oréal Group, at the 57th Annual Appeal of Conscience Awards to be held at The Pierre Hotel in New York on Monday, September 19, 2022.

L’Oréal today marks the 30th anniversary of its international Brandstorm competition by unveiling the 27 youth whose beauty projects have beaten thousands of entries from around the world, propelling them to the 2022 finals. In total, nine teams of three representing Argentina, France, Germany-Austria , India, Indonesia, Italy, Mexico, the Philippines and the United States have advanced to the finals, which will see them pitch their high-potential beauty projects to the L’Oréal Executive Jury, including members of the L’Oréal Group executive committee and Brandstorm technology partner, Salesforce.

L’Oréal today announces that it will share its vision for the Future of Beauty at Viva Technology (Viva Tech) 2022, the largest European technology industry conference and exhibition, taking place15-18 June in Paris. The beauty industry leader will guide visitors through an exploration of Web3 and the emerging beauty metaverse, alongside beauty innovations for the home, in-store and salons. L’Oréal returns to the sixth edition of Viva Tech with a state-of-the-art, 325m2 stand featuring immersive beauty experiences from top brands across its luxury, mass consumer, professional haircare and active cosmetics portfolio.

Clichy, 23 May 2022 – The L’Oréal group, the world’s leading beauty player, announces today the launch of the L’Oréal BOLD FEMALE FOUNDERS initiative designed to support female-led startups. It will be developed by its venture capital fund, BOLD Business Opportunities for L’Oréal Development, through a dedicated 50 million euros investment.