Beauty Tech

AirLight Pro

L'Oréal Groupe Unveils AirLight Pro, a Breakthrough Professional-Grade Hair Drying Tool That Cares for the Hair and for the Planet at CES® 2024
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Science & Technology

L'Oréal Groupe reaffirms its long-standing commitment to advancing science without animal testing at the WC13 Congress

This week (August 31st - September 4th, Brazil), L'Oréal R&I teams attended the 13th World Congress on Alternatives and Animal Use in the Life Sciences (WC13) to showcase our commitment by sharing latest science on non-animal testing methods.
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Beauty Tech | Science & Technology

L'Oréal Groupe at Vivatech

From AI-powered skincare solutions to personalized makeup devices through to new codes of beauty, L’Oréal is a Beauty Tech powerhouse, driving positive impact at a collective and individual level.
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Science & Technology

K-SCAN Kérastase

AI-powered, hair and scalp smart camera for hairdressers to care better with beauty tech
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Science & Technology

New Codes of Beauty: Creator Economy

A technological revolution is underway; GenAI promises to change marketing and the way we create. The L’Oréal Groupe aims to lead this revolution in the beauty industry.
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Science & Technology

Maybelline Virtual Makeup on Teams

Take your work meeting to the next level with the first ever makeup looks on Microsoft Teams. Consider this feature your “virtual makeup bag,” equipped with 12 makeup looks that effortlessly help you feel your best in your next meeting.
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Science & Technology

360º digital sustainability

Measuring and reducing CO2 emissions across our digital activities with the support from our partners
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Science & Technology

Novéal Virtual Tour

Biotechnologies, plants cells, bacteria, Green Sciences...! These words appeal to you, and you are wondering about the link with the world of cosmetics? So, let’s visit our Novéal Biotechnologies sites!
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Beauty Tech

Discover HAPTA

An estimated 50 million people globally live with limited fine motor skills. This makes some daily gestures, like applying makeup, challenging. Under development by L’Oréal scientists and engineers, HAPTA is a handheld, ultra-precise smart makeup applicator for users with limited hand and arm mobility, offering them the ability to steadily apply lipstick at home. HAPTA will incorporate technology originally created by Verily to stabilize and level utensils to give people with limited hand and arm mobility the ability to eat with confidence and independence.
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L'Oréal Groupe | Science & Technology

L'Oréal Groupe - Pro 1:1 by SkinCeuticals: Virtual Consultation for a Personalized Skincare

SkinCeuticals will be sharing its latest service innovation, Pro 1:1, where consumers can experience a private one-on-one video consultation with a medical aesthetic professional.
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