L'Oréal Group : Press Releases

L'Oréal unveils latest beauty tech innovations ahead of CES 2022: reinventing haircoloration with two user-design breakthrough innovations dedicated to transform the experience both at home for consumers and in hair salons for professionals coloright and colorsonic, a 2022 CES innovation awards honoree, reinvent consumer haircoloring experience through user-design breakthroughs at home and in the salon.

L’Oréal and Facebook have announced a technology platform integration with ModiFace, L’Oréal’s owned augmented reality and artificial intelligence company, to bring AR-powered makeup try-ons to shopping on Instagram.

L’Oréal announces the realization of the first cosmetic bottle made from plastic entirely recycled using Carbios’ enzymatic technology and aims to put into production the bottles based on this disruptive innovation in 2025. Biotherm would be the first of the Group’s brands to launch a product in this bottle of the future.

L’Oréal announces a minority investment in Swiss environmental tech startup Gjosa, made through its corporate venture capital fund BOLD Business Opportunities for L’Oréal Development

At the occasion of the 31st International Federation of Societies of Cosmetic Chemists (IFSCC) Congress 2020, L’Oréal R&I unveiled its latest advances in skin and hair research.

L'Oréal and Micreos announced today the signature of a license agreement to join their expertise in biotechnology and the skin microbiome, the community of bacteria and microorganisms that live on the skin.