L'Oréal Group
L’Oréal Will Participate for the First Time as an Ecosystem
100 days before the opening of the 3rd China International Import Expo (CIIE), L’Oréal Group, having joined the event as the largest FMCG exhibitor for three times in a row, announced its first-ever participation as an ecosystem at the expo, with an approach of co-creating content, experience, and activities together with technology start-ups, consumers, and other partners.