Commitment

L'Oréal Hong Kong partners with The Nature Conservancy to restore oyster reefs in Hong Kong. The six-year, HKD 1.2 million project will focus on Pak Nai and aims to enhance biodiversity and improve water quality. An information day will be held at the Hong Kong Maritime Museum on September 1st to raise public awareness.

L'Oréal Hong Kong today announced the launch of the Big Bang Beauty Tech Innovation Programme (“Big Bang”) in Hong Kong, a groundbreaking open innovation accelerator initiative designed to drive the co-creation and co-development of future beauty experiences. This initiative reaffirms L'Oréal’s commitment to meeting the ever-evolving needs of its consumers powered by technology and innovation.

L’Oréal is committed to diversity and inclusion in society through helping people in difficult social or economic situations find employment. L’Oréal Hong Kong’s long-term partnership with Hong Chi Association, the largest NGO in Hong Kong focusing on the needs of those with intellectual disabilities, is a clear demonstration of such commitment.

L’Oréal Hong Kong’s office has achieved its progressive goal of operating on 100% green electricity in 2020. The office worked with Hong Kong Electric to secure sufficient Renewable Energy Certificate (REC) units to cover its daily electricity consumption.

L’Oréal Hong Kong and its brands recently donated proceeds from in-store paper shopping bags to three local NGOs, including the WWF Hong Kong’s Plastic is Not Fantastic Scheme, the Friends of the Earth Regenerative Partnership Scheme 2019 and The Conservancy Association.