Loreal Men Expert

Our Methodology

Aware of the environmental challenges the world is facing, we committed in 2013 to improve the environmental and social footprint of our products year after year. Today, we are sharing information on this environmental and social impact with our consumers, so that they can make informed consumption choices.

To develop this Product Environmental and Social Labelling system, we consulted 11 independent scientists and experts to define an impact assessment methodology, in line with the European Commission guidelines.

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The “Overall Environmental Impact” measures all the environmental impacts of a product throughout its life cycle, i.e. during the production of ingredients, the production of packaging, the manufacturing of the product, its use and the recycling of packaging.

For cosmetics, the carbon footprint and the water footprint are two key elements of a product's Environmental Impact.

Each product can then be ranked in comparison to other L’Oréal products in these same category. For example, a shampoo is compared to more than 1,000 other shampoo products from L'Oréal, shampoo products with a score of "A" have the most favorable footprint.

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This calculation methodology was developed by the L'Oréal Group with 11 independent scientific experts and is aligned with the European "Environmental Product Footprint" standards. Application of the impact calculation method and the accuracy of the data were verified by the independent auditor Bureau Veritas Certification. Learn more about the BVC audit.

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Lastly, additional information about the manufacturing conditions, the packaging and the social contribution of a product (e.g. whether it has raw materials or packaging suppliers that support a disadvantaged community) is provided in the "Environmental and Social Impact" section of the descriptive sheets.

Starting with Garnier’s hair care products in France, this information will progressively be made available in other L’Oréal countries, and for other brands and product categories.

Product Environmental & Social Impact Labelling Methodologies

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If you are interested in the technical details of the methodology used to develop the Product Environmental & Social Impact Labelling, see our Methodologies document.
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