Episode 1: Barbara Lavernos – Reinventing the Entire Value Chain in a Sustainable Way

In this first episode, Barbara Lavernos, Deputy Chief Executive Officer, in charge of Research, Innovation and Technology, looks back at her early days with L’Oréal.  

Convinced of the vital importance of achieving harmony between human life and nature, she explains how the inventiveness of the Operations teams enabled the Group to combine business growth with its ambitious commitments in terms of sustainability and social inclusion.

Barbara Lavernos shares her passion for the study of animal behavior and her admiration for Dian Fossey, a primatologist and ecology pioneer. She discusses the reasons behind her personal commitment to sustainability, and the Group’s motivation to do the same. She also discusses the results achieved so far in terms of packaging and reduced CO2 emissions, along with the work that still needs to be done within the L’Oréal for the Future program, to achieve carbon neutrality, for example. Lastly, she shares her deeply-held conviction that the key to success is involving the entire ecosystem in this transformation.

“Everyone can be an agent for change, and make an individual impact that helps the collective”

Barbara Lavernos
Deputy Chief Executive Officer, in charge of Research, Innovation and Technology

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